Jim Merrick
Zebra Partners
425-463-8265
Jim@zebrapartners.net
HER INTERACTIVE UNVEILS NEW WEBSITE DESIGN FOR NANCY DREW GAME FANS WORLDWIDE
Website Adds New Content Offerings & Free Mini-Games to Robust Community
BELLEVUE, WA, March 18, 2009 – Her Interactive, Inc., the designer, developer and distributor of the award-winning Nancy Drew® PC game series, today announced a redesign of their popular website www.HerInteractive.com. The renovation comes in response to high consumer demand as well as the implementation of several new initiatives that proved extremely successful in 2008, particularly the launch of its new casual games series, Nancy Drew Dossier™, and the company’s expansion onto popular console platforms such as the Wii™ and Nintendo DS.
“2008 saw significant growth for Her Interactive in terms of content, platform support and distribution, and reflecting that expansion through our online presence was a priority for us,” said Megan Gaiser, President and CEO of Her Interactive. “Ultimately, it’s about giving our fans – who have been tremendously supportive – an extraordinary online experience that they’ll want to come back to often.”
Sporting a new look and design that makes navigation a snap, the site still features an easy-to-use e-commerce system, as well as updated content offerings. While fans of the Nancy Drew PC games could always purchase games from the site, a new series of casual downloadable games, Nancy Drew Dossier, proved so popular that a redesign was necessary to support its growth and introduce new fans to the entire lineup of games.. To further interact with their ardent and growing fan base, Her Interactive uploaded its free mini-games and demos so visitors can access all of them in a single online location, as well as linked in their popular “Dare to Play” blog and Her Interactive Twitter account.
The site now engages fans through a variety of ways, including its extremely active forums, free mini-games, ongoing polls and contests, and ongoing company blog and Twitter updates. For more information about Her Interactive Inc. and the company’s exciting line-up of Nancy Drew games can be found online at www.HerInteractive.com.
About Her Interactive
Her Interactive is the pioneer of fun and inspiring interactive adventure entertainment targeted to female play preferences. The company designs, develops and publishes high-quality, award-winning mystery adventure games. More information on the company and the Nancy Drew games can be found at www.HerInteractive.com.
About Nancy Drew
Nancy Drew debuted in 1930 and is still going strong in 2009. She is a smart, independent, gutsy and resourceful teen detective who can crack even the toughest case. Publishing in 22 languages and with more than 100 million copies in print worldwide, Nancy Drew has engaged readers and served as a role model globally for generations.
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